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Standard Creative vs Rich media Creative

If we want to know what digital identity really is, we must take a journey. Watch the video, think, and do the self-reflection bellow. This is the first lesson in row.

Lesson goals and objectives

In this lesson you will learn:

  • that there are multiple definitions of digital identity
  • that definitions do not matter
  • that it is important what you do online

Digital identity consists from information about each individual person that is available online. All the data about you, your activities, behaviour, search activity, medical history, financial status, entertainment …

The data is in some cases connected to the user, tipicaly through online account or to devices that are owned by us e.g. mobile phones, smart assistants, laptops…

Tipical user is not aware of the amount of the data he creates with his activities online. All these data tells a lot about our selfs. “The internet” knows more about us that we do…

The problem is that there are several companies and individuals that are interested to get the data. Some are willing to pay, some of them will try to steal it.

Everage adult has over

90

online accounts.

Every day we create cca.

500

megabytes of data online.

In everage

31%

o data breach victims experience identity theft.

Quiz

FAQ